211 Blog Post Ideas

I hear from clients, business owners and entrepreneurs that finding ideas for their blog is one of their biggest challenges.  Content and the marketing thereof is one of the most important strategies for a business today, it’s how you engage your target audience, nurture them and hopefully convert them to customers.  It’s also one of…

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SEO Ultimate Guide

This is really the ultimate guide to local SEO for 2020.  Backlinko walks you step by step, chapter by chapter through: local SEO basics keyword search ranking factors Google My Business onsite local SEO local link building and more! Get started now with their ultimate guide!

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Orzala Quddusi Screenshot

In this episode, Teresa Shaver from the Business Advisory Centre Durham talks to BACD Expert Member and Presenter: Orzala Quddusi, Social Media Strategist and Owner of Make it Happen Online. In this interview, Orzala talks about the motives behind starting her business, how she conducts her social media assessment and other services as well tips…

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Taking place at the Centennial Building in Whitby, Digital Durham Symposium 2019 was a great success. At this sold out 1/2 day conference, speakers explained the future of digital marketing for small business and how effective it is for ANY business. Digital Durham Symposium Speakers Simon Rodrigue, Staples Canada Megan Kimmerer and Suzanne Hicks, Geekspeak…

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Social Media Resources BACD

More and more of our clients are running e-commerce businesses. In fact, it is probably one of the smartest business decisions you could make to provide an omni channel experience for your customers.  The power is in the hands of the consumer and as businesses we need to have opportunities for prospects and customers to…

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by  Digital Main Street   |   October 22, 2018  The new Digital Main Street – Digital Transformation Grant program is now live. The program provides grant funding to main street businesses across Ontario in the amount of $2,500 to implement Digital Transformation within their business. Building on the success of a pilot program ran in Toronto late 2017 /…

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Join BACD and the Town of Whitby for Digital Durham Symposium 2018 A one day event for small businesses to learn about digital tools to grow their business. Digital Durham was created through the partnership of the BACD (Business Advisory Centre Durham) and the Town of Whitby.  This initiative is to help main street businesses use…

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An important first step in any local SEO strategy is to claim and verify your local business’ Google My Business (GMB) listing. Getting on Google My Business can increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general. Qualifying local businesses can claim this free listing…

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DIID Hompeage Image2

Do It In Durham started in 2013 – an initiative to bring together our business community with the goal of celebrating entrepreneurship!  We planned to bring together a number of presenters and partners to collectively put a series of events related to business learning, networking and connecting on a calendar. We want our businesses to…

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FOR IMMEDIATE RELEASE – October 18, 2017 DIGITAL DURHAM – PUTTING DURHAM BUSINESSES ON THE DIGITAL MAP! A new program called Digital Durham has launched in Durham Region with the purpose of helping local businesses improve their digital presence, online marketing strategies and technologies with the goal of increasing revenue and growing their business. Digital Durham is a…

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Image with a finger pointing to the words Be the Star

I recently attended the ASBDC Conference (American Small Business Development Centres) in Nashville Tennessee.  It was 4 full days of workshops and keynotes from 8am – 6pm!  We came back with so much information and many new connections. One day was meeting with the Sister Centres of North America’s Network – Canada, The Caribbean, South…

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Google MY Business

You have your business up and running. Now you want to ensure potential clients and customers can find your business online. Sure, you’ve set up your Facebook and website (or maybe not – but might want to think about it!), but does your business show up on Google Maps when you search for it? If…

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LinkedIn

Join Leslie Hughes from PUNCH!media as she takes you through how to convert higher paying clients through LinkedIn This advanced workshop is designed for those who already have a sold understanding of LinkedIn and want to take their sales approach to a whole new level. Topics include: How to turn a cold call into a…

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Written by Jill Kennedy of That’s the Idea New business owners often ask what social media channel trumps all. The short answer: there is not one. The longer answer: Your business and my business and someone else’s business may gain the most presence from different channels. You should discern what channel is best for your…

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I found Flora Pang’s blog Startup Marketing Strategies & Best Practices a very useful website with great content and a fellow Canadian!.  Flora has a great list of Free Marketing Tools that you’ve got to check out. The tools are excellent and they cover: [checklist type=”eg. checked, dotted, arrowed” margin_bottom=”no”] Search Engine Optimization Tools – includes keyword…

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Excellent article from Liz Truong from DT Media on how of successfully reach and connect with clients on social media. Everyone knows that the power of digital marketing can successfully get you clients. The question is: how can you help the company you work for do the same? And can you actually get the results you want?…

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