My Canadian Home exists to equip and guide women to create beautiful functioning spaces within their homes by applying minimalist organizing principles. This will allow you to gain control of clutter, stop organizing over and over, and allow your home to feel peaceful giving you the freedom to spend time doing the things you love.
What inspired you to start your own business?
My Canadian Home was established in 2019 with a goal to help overwhelmed moms take control of their home while raising children. As a SAHM for the past 10 years, Kimberly knows all to well the challenges and pressures that moms face to keep a tidy home with kids. Kimberly has created and implemented an organizing system called “Minimalist Organizing” in which she has applied this in her own life as well as her clients. Minimalist Organizing will allow moms to embrace their season of life, clear the clutter, and to gain a sense of peace within their homes.
What value did you get from BACD?
BACD gave me the confidence in my business to continue moving forward. They gave me practical steps and easy to follow framework to help me move to full time. The advice and accountability are priceless especially for a beginner entrepreneur.
Tell us about the growth of your business
My Canadian Home is a Sole Proprietorship which operates out of Kimberly’s home full time. My Canadian Home offers in-home services within Durham Region as well as Virtual services for Canadian and US residents. My Canadian Home also provides 1 on 1 coaching for Professional Organizers who wish to operate and implement a virtual service. Other areas of service include partnering with non-for-profits and real estate agents.
What marketing strategies have you found successful?
Networking and word of mouth is the best way for a new business to get noticed and to receive credibility within your community. To be seen outside of your community, social media such as Instagram is a great way to build a community and to encourage others.
What advice would you give someone who wants to start their own business?
The advice I would give to any new entrepreneur is to get help, outsource and remember there are tough days and there are great days being an entrepreneur. Focus on what your strengths are and get help in the areas of your weakness. Research and test out your business before moving to full time.