PLEASE NOTE: All BACD events/workshops will be held virtually until until further notice.
A Zoom link will be included in the event information, so you can join at the scheduled time.
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How to apply the secrets of the world’s most iconic brands to your business
TuesdayMay 1811:00AM - 12:30PM Free
How to apply the secrets of the world’s most iconic brands to your small business
What do brands like Apple, Airstream, Google, Starbucks, and Lady Gaga all have in common? They are iconic brands killing it in business.
In this interactive session, Laura will share what these, and many other big brands, are doing right and how to translate these lessons into your small business. You’ll learn exactly what you need to do in order to stand out, make your mark, and create a community of raving fans and customers.
- How to change the way you connect with your customers, so you can attract more of the right ones
- Why and how to stand out from the crowd (in even the most saturated markets)
- Why your WHY is so important – and how to define it
- The importance of brand consistency – and how to create it
- How to be bold and fearless when putting your brand out for the world to see
Founder + Creative Director + Brand Strategist + Speaker
As the founder and chief ‘brand alchemist’ at Lab Creative, she leverages her unique process to help entrepreneurs understand – and embrace – their magic and create explosive brands that stand out from the crowd, attract the right clients and reach new levels of impact, influence, and success.
As a speaker, Laura has been recognized for the chemistry she creates with her audience as she informs, inspires, and candidly shares insights into her own story of overcoming adversity and finding clarity – in both life and business.
Laura has an engaging presence and easy, conversational style that captures her audience every time.