PLEASE NOTE: All BACD events/workshops will be held virtually until until further notice.
A Zoom link will be included in the event information, so you can join at the scheduled time.

Email Marketing Can Still Make you Money
TuesdayMarch 161:30PM - 2:30PM
Free
Event Navigation
Email still dominates online marketing for making sales and staying engaged with customers/clients. Since the inbox is the number one place your audience of customers, clients and prospects spend their time, shouldn’t you be reaching them there?
Email marketing is something most small businesses can do, but most don’t know how to get started.
This workshop will cover:
- Benefits of email marketing as part of your digital marketing strategy
- How to build a good email list
- Ideas for great subject lines
Presented by Orzala Qudassi, Team Lead Digital Main street and owner Make it Happen Services
Orzala is the owner of Make it Happen Services. A social media marketing boutique that helps small businesses develop and implement an effective digital marketing strategy using social media and direct email marketing techniques.
Orzala is passionate about helping small businesses grow their online presence furthering their business success. Orzala began her journey by earning a post-secondary diploma in Business Administration, followed by earning a Bachelor’s of Commerce degree.
She is an active member of the community. Orzala has served on the board of 100 Women Who Care. She has mentored young entrepreneurs at the BACD (Business Advisory Centre of Durham). Currently, Orzala is a Team Lead with the Digital Main Street Program.
