PLEASE NOTE: All BACD events/workshops will be held virtually until until further notice.
A Zoom link will be included in the event information, so you can join at the scheduled time.

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Get The Most Out of SOCIAL MEDIA as an Introvert
WednesdayApril 711:00AM - 12:30PM
Get The Most Out of SOCIAL MEDIA as an Introvert
Social media can be intimidating, especially for more private individuals. But if your small business doesn’t have an online presence, it can decrease your growth.
Your social media accounts give you the opportunity to engage directly with customers/clients and build your personal brand.
Being an introvert doesn’t mean you won’t be able to market your business effectively online. Instead, it means that you’ll find a way of attracting and connecting with your customers/clients that’s different from how an extrovert approaches those tasks.
In this workshop you will learn:
- Social media techniques that feel natural for you
- Types of videos to create for your social media channels
- Personal content vs business content
- Marketing strategies to focus on
About The Presenter
Orzala is the owner of Make it Happen Services. An online marketing boutique that helps small businesses develop and implement an effective digital marketing strategy using social media and email marketing techniques.
Orzala is passionate about helping small businesses grow their online presence furthering their business success. Orzala began her journey earning a post-secondary diploma in Business Administration, followed by earning a Bachelor’s of Commerce degree.
She is an active member of the community. She has mentored young entrepreneurs at the BACD (Business Advisory Centre of Durham). Orzala is a columnist for Beautiful Magazine covering topics such as Social Media Marketing & Branding.

