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PLEASE NOTE: All BACD events/workshops will be held virtually until until further notice.

A Zoom link will be included in the event information, so you can join at the scheduled time.

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Small Business Centres Ontario

April 2021

Tuesday
April 13
10:00AM - 12:00PM

Designing The Ultimate Customer Experience

Join us for this interactive workshop to better understand your customers, why they purchase, what challenges and barriers they currently have, and HOW you can use this information to design the ultimate customer experience.

Thursday
April 15
6:00PM - 7:30PM

Learn how to Optimize Google my Business to get found locally

Learn how get your FREE Google My Business listing, set it up and optimize your listing to grow your local audience online.

Monday
April 19
12:00PM - 2:00PM

Data Informed Decisions: Growing With Social Media Data

Learn about different social media metrics, what they mean and where to find them and more importantly: how to interpret them to match and measure your goals.

Monday
April 26
9:30AM - 11:00AM

How to Map Out One Month of Social Media Content in 1 hour

Learn about different social media metrics, what they mean and where to find them and how to interpret them to match and measure your goals. Walk away with a step by step simple, content system to use every month.

Wednesday
April 28
12:00PM - 2:00PM

How To Create Alternative Forms Of Revenue For Brick and Mortars Part 1

During this 2-part workshop, we’ll explore 6 alternate forms of revenue and teach business owners how to decide which one to start with. Leave with understanding of which revenue streams will work for your business and a plan on how to get started.

May 2021

Thursday
May 6
1:00PM - 2:00PM

SEO, Reviews & Conversion Optimization for Online Marketing Impact

This session will cover the intersection of SEO, online reviews and conversion optimization. After understanding where synergies exist, we’ll dive into how to easily boost conversions, SEO and your company’s reputation to ultimately attract more customers online.

Monday
May 10
9:30AM - 11:30AM

The Sales Boost Clinic

In this program, business coach David Cohen will emphasize the E-Q-S-P approach. EQSP translates to: E for empathy, Q for questions, S for client solutions, & P for patience and passion, especially during uncertain times. Thinking long term and nurturing relationships with your clients is vital but it is equally important to have a healthy dose of patience to succeed at selling.

Wednesday
May 12
12:00PM - 2:00PM

How To Create Alternative Forms Of Revenue For Brick and Mortars Part 2

During this 2-part workshop, we’ll explore 6 alternate forms of revenue and teach business owners how to decide which one to start with. Leave with understanding of which revenue streams will work for your business and a plan on how to get started.

Wednesday
May 12
6:00PM - 7:30PM

SEO (Search Engine Optimization)

A website is an integral part of your marketing strategy and you need it to be found when people are looking for products and services. By implementing basic SEO (search engine optimization) your website search rankings can easily improve. No matter your level of experience with SEO, it's easy to add these tactics to your overall marketing strategy.

Tuesday
May 18
11:00AM - 12:30PM

Branding Mistakes and How to Cure Them

Participants will learn what branding is and why it matters to a small business, five common branding mistakes to avoid and how to build a strong, memorable business that attracts the right clients and fast-tracks success.

June 2021

Monday
June 7
12:00PM - 1:00PM

Writing a Persuasive About Us Page

The key to a successful About Us Page, is that it should not actually be about you, but about your clients. In other words, the page should focus on who you are in relation to your clients. What problem are you solving for them and why should they trust you to solve it? This session will cover the elements of an effective About Us page as well as provide tips for crafting your own.

Wednesday
June 9
10:00AM - 12:00PM

Creating a Culture of Innovation

In this interactive workshop we will examine WHY a culture of innovation is so important in order to set your business up for long-term success. New innovative ideas do not happen by accident. You must invest in implementing specific principles and practices within your teams in order to foster a culture of innovation. Because if you aren’t constantly finding new and better ways to serve your customers, somebody else will.

July 2021

Thursday
July 8
6:00PM - 7:30PM

SEO (Search Engine Optimization)

A website is an integral part of your marketing strategy and you need it to be found when people are looking for products and services. By implementing basic SEO (search engine optimization) your website search rankings can easily improve. No matter your level of experience with SEO, it's easy to add these tactics to your overall marketing strategy.

Thursday
July 15
12:00PM - 2:00PM

Building Resiliency

This session will look at having a “Why” that drives you. How “commitment” is preferred over attachment and how to adopt new mindsets and habits to achieve the true things you want in your life and business. Each participant will be asked to create a stretch goal for the rest of the year ahead and share it at the end of the webinar.

Monday
July 19
12:00PM - 1:00PM

Writing An Impactful Home Page

As the saying goes, you only have one chance to make a great first impression! Your website homepage is often the first interaction prospective clients will have with your business. This session will cover key elements for effective home page copy and provide tips for writing your own impactful copy.

August 2021

Wednesday
August 4
12:00PM - 2:00PM

Hacks To Grow Your Social Media Following

Everyone wants to grow their following online, and there's MANY ways to do it! This presentation provides an objective, high level view of many ways to grow your following on any major social media channel.

Tuesday
August 10
5:00PM - 7:00PM

My Wellness Matters

In this workshop we will explore why self-care and managing your health is critical to your success in life and in business.  We will discuss the early warning signs of any emotional challenges and share workable solutions to take on, to help manage through them effectively and safely. We will look at why entrepreneurs are pre-disposed to bouts of mental health and why it is vital to minimize any stigma’s associated with that.

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